MARKETING EXPERTISE IN REFERENCE TO DESIGNING, DEVELOPING AND BRINGING NEW PRODUCTS TO MARKET.

Notice Date

February 12, 2001

Contracting Office

U.S. Postal Service, Headquarters Purchasing, Room 4541, 475 L'Enfant Plaza, SW., Washington, DC 20260-6230

ZIP Code

20260-6230

E-Mail Address

lzelnick@email.usps.gov (lzelnick@email.usps.gov)

Description

R-The objective of this requirement is to provide marketing expertise to the United States Postal Service, Core Business Marketing organization in designing, developing and bringing new products to market. The required support is to provide market analysis, market research, product management and return on investment analysis. Core Business Marketing requires approximately 3 manyears of support to develop new products and enhancements to existing products, analysis of product performance metrics, market analysis and research. It is envisioned that the personnel would work on site at the USPS Roslyn facility. The supplier will be responsible for all costs associated with the security screening requirements of ASM 272. Travel will be on a cost reimbursable basis. Interested parties are invited to submit a proposal for the above requirement to the address above, attention Lynda Zelnick. Selection will be made to the offeror providing the best value to the Postal Service, price and other factors considered. Technical evaluation will be based on the following criteria listed in descending order of importance: Experience in market development of new products Depth of experience of proposed key personnel Past performance Proposals should address the elements set forth above for evaluation. References for past performance of similar effort within the past three years should be provided with points of contact and phone numbers. This notice constitutes solicitation for this effort. No other documentation will be issued for this requirement. Offers should be submitted by 4:00 P.M. Eastern Time February 21, 2001.

Record

Loren Data Corp. 20010214/SPMSC007.HTM (W-043 SN50D4O7)